As an expert in the information you’re presenting, you have to find a way to support your message in an entertaining way. Don’t treat your presentation as a data dump. Transform your content to be captivating. You may be tempted to cram as much information…
In today’s business world, understanding your customers is crucial. Collecting data can be challenging , but turning that data into useful information or representative statistics is a whole different game. Speaking about statistics, l et’s take a…
Company leaders always want to make sure that their employees work as a team to achieve complex goals quickly and efficiently. Teamwork, corporate relationships, job satisfaction, and other factors together create the organizational company culture. What…
Reaching your target audience is the Holy Grail of nearly every marketer. Ensuring your advertising campaigns are being seen by individuals that are the perfect prospects maximizes the effectiveness of your campaigns and ensures that your marketing budget…
There are over hundreds of thousands of digital marketing companies available on the internet who all provide different kinds of services. Today, you must be quite skilled at digital marketing to boost your sales and try to attain any kind of concrete…
I was speaking recently at a conference with well-known consumer psychologist Bart Schutz . When asked about making assumptions in the context of conversion rate optimization, his face lit up with energy: “ Assuming is one of our biggest enemies .”…
Static content and regular blog posts are often no longer sufficient to engage website visitors and boost time on site. Visitors expect your content to be interactive, at least to some extent, and website owners should explore their options to provide…
Have you ever walked out of a classroom and thought “What did we actually learn in class just now?” and just couldn’t remember? Nothing is more frustrating or tiresome than attending a training that isn’t relevant, interesting OR effective. Now…
No matter what your business is, focusing on customer retention is a proven way to grow revenue. Although it's important to attract new customers, selling to them can cost five times more than satisfying and keeping current ones. And to give your customer…
It’s never been easier to create content for your audiences and strike up a conversation. … But no matter how much content you produce, it’s still a challenge to make sure that the right person finds the right piece of information. You want to make…
A person can get themselves into trouble by confusing a salesperson with one who works in marketing. They are most certainly not the same thing as, and such should not be confused with one another. While the war wages on between the two departments, there…
Customer feedback is vital in any form of business. For one to truly know what the customers think of your products or services, you have to evaluate their loyalty and happiness. So how do you collect this information? One of the most effective methods…
Do you know the saying “It’s good to learn from your mistakes, but it’s better to learn from other people’s mistakes?” Well...on that note, we’ve listed a couple insights that can help you avoid 8 big survey maker mistakes. #1 Not Listening…
