Lead qualification 101: How to qualify and nurture your leads

Running a business has never been so exciting. But things are only exciting when we’re winning – or at least are in with a chance of winning. In other words, running a business sucks when we’re wasting valuable time on leads that were never going to convert. Lead qualification is what can give you a shot at glory, […]

How to write effective survey questions (with examples)

effective survey questions

Customer feedback is vital in any form of business. For one to truly know what the customers think of your products or services, you have to evaluate their loyalty and happiness. So how do you collect this information? One of the most effective methods is by using survey questions. Sounds simple right? In reality, that […]

5 customer retention strategies to retain loyal customers

What is customer retention? Customer retention refers to the ability of a business to retain a customer over a certain period of time. High retention rates mean that customers are willing to continue purchasing your product repeatedly, whereas low customer retention rates indicate that your customers are churning. Customer churn often signals that your customers […]

20 awesome entertainment ideas for corporate events

Corporate events are a great way to get new customers, to network or simply to enjoy yourself! To get you started to create a never-to-forget event we made a list of 20 creative event ideas. In this post: 20 awesome entertainment ideas for corporate events Find a unique venue Rent a venue with a rooftop […]