What makes a happy customer – and have you got it? Finding out the answers to these questions must be high on a customer service team’s list of priorities.
After all, if your customers’ trust and like your organization, its sales will be stronger, its reputation will be greater, and it will retain good staff members more easily. So, what do they think right now?
It could be painfully clear that your service isn’t great, but you might not be sure how to improve it. On the other hand, you may be streets ahead of your competitors when it comes to customer satisfaction, but you wonder how long that will last.