NPS Survey Template

The Net Promoter Score or NPS is a management tool used by companies to measure their customer loyalty by asking a single question: “How likely are you to recommend company X to a friend or colleague?” This template can help you:

  • Determine customer loyalty
  • Increase customer retention; a 5% increase in customer retention has been proven to be able to lead to a staggering growth of 20-85 percent in revenue
  • Gauge your company’s performance againt an industry benchmark and see how you are performing against other brands in the eyes of the customer

 

NPS survey template

NPS Survey Template

The Net Promoter Score or NPS is a management tool used by companies to measure their customer loyalty by asking a single question: “How likely are you to recommend company X to a friend or colleague?” This template can help you:

NPS survey template
Sign up now to customize the NPS Survey Template
To customize this template after signing up, choose ‘NPS survey’ as example when creating a new survey.
To customize this template after signing up, choose ‘NPS survey’ as example when creating a new survey.

Tips on making a good NPS Survey

The main strength of this management tool is that it is so short and simple. Meaning there is probably not so much for you left to change in the template asides from the design. But here’s some tips you’ll still want to know

  • Asking the single question of how likely customers are to recommend your brand is often not enough, what’s maybe even more important is the reason WHY they gave you a certain score. So asking this extra question or some more detailed versions of it also very much advised
  • Ask your promotors and detractors for feedback, especially your detractors are invaluable lessons for you as an enterprise
  • NPS should be taken regularly and consistently, so brands can recognize accurately and make appropriate improvements to lift NPS performance

Why use Survey Anyplace as NPS survey Tool?

Quick & Easy
We at Survey Anyplace realized that paper assessments and forms are slow, messy and a thing of past and made all our software mobile optimized to ensure you can perform at your absolute best
Engaging Email Options
Deliver questionnaires directly into the right mailbox. Share your survey with Email Invitations, stay in touch through Variable Confirmation Emails and keep your communication in order with Respondent Grouping.
Intelligent integrations

Optimize communication between all your departments, automatically transfer data to over 750 apps via an easy Zapier integration

Refined Reporting
For the love of data! Take your reporting to the next level with all possible Data Filters you could ever need, Share Reports publicly or privately, set up Real-time Presentations and effortlessly export to csv or pdf.

NPS Survey Template Sample

To use this sample NPS survey template, sign up for Survey Anyplace , and choose ‘NPS survey’ as template when creating a new survey.

NPS survey Format

As can be seen in the above sample, a good NPS survey is advised to contain the following elements:

  • Short & simple intro: mention the survey is VERY short
  • The question: “How likely…”
  • Follow-up question: “Why”

It is important that the survey results can be quickly and efficiently collected. Sending the survey right after a purchase confirmation mail or in a banner on a landing page is a safe way to go, annoying the customer is the last thing you want to do. Using paper forms to conduct these types of surveys is also possible but you’ll likely get skewed results if you ask them face to face. Not to mention your audience will be a lot smaller and this will lead to your results being less reliable.

Looking for more survey templates and examples?

Increase your customer loyalty, retention and grow your company with our NPS survey Tool