Scored Surveys

A scored survey provides respondents with a (custom) score and personalized messages based on their answers, which makes scored surveys great for lead generation. Unlike with scored quizzes, there are not right and wrong answers. Other benefits of a scored survey include:

  • Different outcomes for the total survey score or per set of questions.
  • Send personalized emails based on these scores.
  • The ability to offer specific products or services based on score.

Scored Surveys

A scored survey provides respondents with a (custom) score and personalized messages based on their answers. Unlike with scored quizzes, there are not right and wrong answers. Other benefits of a scored survey include:

  • Different outcomes for the total survey score or per set of questions.
  • Send personalized emails based on these scores.
  • The ability to offer specific products or services based on score.

Create your own survey with custom scoring

What is a Scored Survey?

A scored survey is a survey where you assign points or a score to some or all of your answer options. Those points are added up to the survey’s total score. The main difference with quizzes and tests is that there are no right or wrong answers.

As a respondent progresses through the survey, his score can be tallied in total and per section or question block. This allows you to offer specific products or services in two different ways: with a total score you can measure which pricing plan would be best. With question block scores you can create even more elaborate final screens or feedback reports, for example if you’re an insurance company you could advise different insurance (car, life,…) types in one outcome based on each of the question blocks.

Do you feel like one final screen wouldn’t allow you to get your message across?

No worries, with Survey Anyplace there are multiple methods to send feedback or offers to your respondents. Apart from different final screens, you can also send personalized email messages, or autogenerate an entire PDF report with all the text, images and charts you could ever need, basically a personalized brochure.

What Is the Difference Between a Scored Survey and a Quiz, Survey or Poll?

Scored survey

A scored survey is a mix between a quiz and survey with scores allocated to answer options. It’s similar to a quiz that you can add scores to the answer options, but unlike a quiz, there are no right or wrong questions. For example: the quiz question “who was the first president of the United States?” has only one correct answer. Scored surveys on the other hand, allow you to add scores to answer options to qualify leads among other things. For example: when asking “would you consider changing internet provider? Yes/No” you could add a score of 5 points to “Yes” and 0 to “No”.

Afterward, you can put these leads in different categories and send tailored messages to each group. You can do this immediately at the end of the scored survey with personalized outcomes or with an autogenerated PDF report, or when you have the email address of the respondens you can also send personalized follow-up emails.

Quiz

The primary purpose of a quiz is to test the knowledge of the respondent and less about feedback. Quizzes (sometimes called tests or exams) are typically used in teaching, training, and learning to build and test knowledge. Our tool includes features to automate grading, result in score calculations, pass/fail results or other outcomes, certificate generation, and detailed reporting.

Survey

Surveys are used for gathering opinions, information, and feedback.  Surveys are typically used in marketing, feedback sessions or to conduct evaluations. With Survey Anyplace you have a number of features that allow you to create an engaging survey experience.

Poll

Polls are identical to surveys except that they are just 1 question long. In other words, a poll is a single question survey. A poll is used for quick feedback collection, polls are most famously used in politics to measure candidates’ popularity.

Why use Survey Anyplace to build a scored survey

Faster Feedback
Highly Personalized Feedback
Create highly personalized PDF reports based on your respondent’s score with ReportR, our automatic PDF generator. Whether it’s to give feedback or create specific offers, we’ve got you covered.
core values quiz Quality Question Types & Features
Custom Scoring
The custom scoring feature allows you to specify a variable score for each answer. So you obtain a score per survey/respondent and an average score for all your surveys/respondents.

Multiple devices
Easy to use
Let people take the quiz online, offline and on any device they want. Our scored surveys adapt automatically to every screen.
survey branding
White Label Option
Remove any reference to Survey Anyplace and add your own brand with our white label solution. Surveys with a customized layout are more personal and get you a higher response rate.

What our customers say:

Scored Survey Example

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How to score a survey

There are multiple ways to build a scored survey. The main features you need to build a scored survey with Survey Anyplace are custom scoring, outcomes and formulas. Let’s look bit closer at all three of these features.

Custom scoring

To create a scored survey, you will need to add scores. The Custom Scoring feature allows you to give a score for each answer option so that an overall score or a score per question block can be calculated at the end of the questionnaire.

How you can use custom scoring

  • Don’t show the score to the respondent but collect the score for your evaluation in the results. For example, to evaluate an event and you want to convert the answers to a score for a concrete satisfaction number without having the respondent give you an official number or seeing one.
  • To show outcomes in assessments and quizzes. Use the outcome screen to give extra information or examples based on the score.
  • To show an overview of the scores on the final screen or in the email template using the variables (this can also be per question block/category).

Outcomes

Survey Anyplace’s outcomes feature offers the possibility to make personality quizzes and business tests which end with advice based on the respondent’s answers. Outcomes is a feature that shows respondents a final screen based on their answers to all questions, or shows a screen based on criteria that you have specified. In this case, a survey score.

We offer three types of outcomes: Basic outcomes, Gauge outcomes and website redirects.

Basic outcome will display your text (with an image above the text if you choose to upload one). Respondents cannot see what the other levels or outcomes are. Unique to basic outcomes is the option to show multiple outcomes. With multiple outcomes you can show more than one outcome if more than one outcome condition is met. This is perfect when you measure different scores in each question block. For example if you want respondents to find the perfect insurance, you can measure life insurance in the first question block, car insurance in the second and home insurance in the third. Your outcome will then show three outcomes on the final screen with the perfect life, car and home insurance based on each respondent’s answers.

Your basic outcome screen could look like this:

Basic outcome example

Gauge outcome will show respondents where they score on a visual gauge, together with a message that you’ve written. They can see where they score in relation to the other levels. Here’s an example of a gauge outcome screen:

Gauge outcome example

Tip: If you have chosen a Gauge outcome, make sure to create the highest level of the gauge first and continue in that order with the lowest level at the end.

Website redirect will send respondents directly to a website you have specified, when the conditions are met. You can use this outcome type to skip the final screen and send participants directly to the right landing page fitting best with their needs or wants.

Formulas

Formulas is the perfect feature for those want to do more complex calculations with each respondent’s score. You can use the /*-+() to create formulas using variables such as answers or quiz scores to calculate an average, for example.

We also offer Serverside variables or Benchmark variables. They make the calculations taking data from the server, often averages. This allows you to show data in the PDF report for the entire population or from all responses received rather than from just one response.

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