How to design a survey in minutes?

How to design a survey in a flash and make it interesting as well? Take the following tips to heart to achieve the highest response rates possible.

 

Provided with the right tools, anyone can design a survey. It’s child’s play, really. But getting respondents to complete a survey … Not so easy. Fortunately, it’s not rocket science either. Take the following tips to heart to design an enticing survey with high response rates.

 

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design a survey that meets all the criteria

Whether you’re out to design a simple survey for school or an extensive form to measure customer loyalty, make sure it ticks the following boxes:

1 It serves a clear purpose

Do you want to find out what people think of your product? Or do you want to come up with a to-do list to improve your product based on your customers’ opinion? These two objectives may sound alike, but require you to collect different types of data – and thus design different surveys.

  • Tip: if you can summarize your entire survey in one question, you’re on the right track.

2 It asks only the right questions

General demographic questions aside, make sure you only ask questions that help you meet your objective. Keep your survey short but sweet, use a survey tool that has skip logic, and ask your questions the right way too.

3 It is branded all the way through

Branded surveys give off a unique vibe that speaks to respondents, strengthening your brand’s identity. Not a brand owner? Your survey’s looks still matter! Decide on a font and colour scheme and use it throughout to keep respondents attentive and engaged.

4 It offers an incentive

Be honest … Do you like taking part in a survey that doesn’t offer a chance at winning something? Neither do your (potential) respondents.

how to design your survey? Sign up now!

design and share your survey with the world today! Sign up for a free trial and have up to 20 respondents participate, or sign up for one of our premium online survey packages.

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