Brand Awareness

Articles about Brand Awareness

How To Make a Personality Quiz

Have you ever wondered how people make those fun personality quizzes? You know the kind…”Which type of dog are you?” or…”What color has your aura?” So, how to make a personality quiz? Well, in this article we’re taking an in-depth look at…

5 Ways Small Businesses Can Benefit From Using Surveys

With today’s technology, the ability to create, design and distribute surveys has increased exponentially. This growth in technology brings a whole new host of options available to SMEs who are seeking to gain deeper insights from their primary research.…

5 Laws for Everyone Who Wants to Build Audience Engagement

You can find all sorts of marketing content online. There is bad content and high-quality content. You can run into funny GIFs or 3000-word long blog post analysis. You can find it all online because marketers are constantly trying to come up with things…

Mobile surveys turn Point of Sale into a Point of Insight

Point of sale consumer surveying certainly isn’t new—pen-and-clipboard-equipped surveyors have been a mainstay in our malls and grocery stores for years. But the ubiquity of mobile devices and app-less mobile surveys and quizzes are re-writing the…

Marketing for the Always-Connected Consumers

  Marketing used to take forever. Weeks for focus groups, months crafting a campaign, photo shoots and contact sheets, building ads without a computer. Not any more. Today, a long time is the expanse of time between latte and lunch. Today, shifts…

Survey on the spot instead of e-mail

Paper surveys have probably been around since papyrus. We’ve always been interested to know what others were thinking, right? We’ve all seen the surveyors at the grocery store, armed with clipboard, pen and paper form, intercepting folks lugging bags out to their cars to ask about products and services. In-home surveys came via parcel post, in over-stuffed envelopes with any manner of surveys, from private businesses to the city collecting opinions about new urbanization plans.