Customer Acquisition Cost

Articles about Customer Acquisition Cost

Is Your Customer Acquisition Cost Too High? Learn How To Use Surveys to Reduce Customer Acquisition Costs (CAC)
Written July 30, 2020, by Jason Quey
In the past five years, customer acquisition costs (CAC) have increased by over 50%.  Between increased marketing budgets, crowded marketing channels, and higher customer expectations, it’s becoming more expensive to get a new customer. If you want...

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