Written December 03, 2021, by Hugh Beaulac
Last Updated: December 3, 2021
No matter what your business is, focusing on customer retention is a proven way to grow revenue. Although it's important to attract new customers, selling to them can cost five times more than satisfying and keeping current...
Written November 07, 2021, by Zeger Munyikwa
‘What exactly is this NPS everyone is talking about?’ you might be asking yourself right now. Well you’re not the only one out there, but that’s why I decided to write this article for you guys. In this blog I’ll be discussing what NPS is and where it...
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Written October 22, 2021, by Rob Thompson
Last Updated: October 22, 2021.With today’s technology, the ability to create, design and distribute surveys has increased exponentially.This growth in technology brings a whole new host of options available to SMEs who are seeking to gain deeper insights...
Written May 15, 2021, by Iris De Geest
Organizational success (in 2021 or any time) means satisfied customers - period. Get into the minds of your customers so they can tell you exactly what they think.
Written July 26, 2018, by Robin Nichols
I was speaking recently at a conference with well-known consumer psychologist Bart Schutz. When asked about making assumptions in the context of conversion rate optimization, his face lit up with energy:
“Assuming is one of our biggest enemies.”
He...
Written April 19, 2018, by Josh Braaten
“We really need to listen to the voice of the customer.”
If you’ve never heard this phrase before, then you either walk around with your headphones in all day or you’ve never worked at a startup. 89 percent of companies are using customer experience...
