Response Rate

Articles about Response Rate

Essential Guide to Writing Effective Survey Questions

Customer feedback is vital in any form of business. For one to truly know what the customers think of your products or services, you have to evaluate their loyalty and happiness. So how do you collect this information? One of the most effective methods…

5 Types of Questions That Influence Your Survey Accuracy

One of the most popular research tools to find answers to business questions, surveys, are yet controversial: Some specialists insist survey results can't be valid because of a cognitive bias human brains experience while answering survey questions. Short…

10 Survey Mistakes You Need to Avoid

Writing a survey is a great way to get information on your customers and your target market. In fact, it’s one of the best. Whether you’re trying to figure out the best way to sell your next product or service or looking for ways on how to improve…

34 Ways to improve your survey response rate

EN / ES Surveys… People don’t like to fill them out. People don’t see what’s in it for them. People leave halfway through, not wanting to waste more time... Sigh... Getting people to fill out and complete your survey can be quite a hassle. Some…

How to unbore the common survey in 6 steps

It’s summer time, the weather is fine and we’d rather be screaming our hearts out in a brand new, mega scary roller coaster than sitting in front of our computer screens. The thrill of the fall, the butterflies, the genuine fear of losing one shoe…

6 ways to make your surveys more conversational

Do you want to watch your response rate grow? Start talking! People don’t like taking long & difficult surveys. But they do like sharing their opinions during an interesting conversation. So let's start engaging them and make our surveys more conversational.…

How follow-up customer surveys fall short

What would your impression of a restaurant be if the maître d’hôtel called you two days after you dined to ask how your meal was?
Is your response to an emailed survey about your experience four days earlier going to be as detailed as it would have been if you’d provided your feedback during the interaction?
People get busy, they forget details, and they might not think to look for your survey in their email’s Junk folder.

Mobile Surveys: Breaking Through Where Traditional Surveys Simply Can’t

Think of all the emails you get in a day or week or month. Now think of all the requests you get to “take a quick survey” or to give “your feedback.” Even as a marketer, you probably don’t participate in all of them. But, as a marketer, you probably respond more than most people, because you appreciate why they’re asking, and you’re probably curious about the survey design and the information they’re asking for.