Response Rate

Articles about Response Rate

How Surveys Can Help You Reach the Right Audience

Reaching your target audience is the Holy Grail of nearly every marketer. Ensuring your advertising campaigns are being seen by individuals that are the perfect prospects maximizes the effectiveness of your campaigns and ensures that your marketing budget…

Essential Guide to Writing Effective Survey Questions

Customer feedback is vital in any form of business. For one to truly know what the customers think of your products or services, you have to evaluate their loyalty and happiness. So how do you collect this information? One of the most effective methods…

5 Types of Questions That Influence Your Survey Accuracy

One of the most popular research tools to find answers to business questions, surveys, are yet controversial: Some specialists insist survey results can't be valid because of a cognitive bias human brains experience while answering survey questions. Short…

10 Survey Mistakes You Need to Avoid

Writing a survey is a great way to get information on your customers and your target market. In fact, it’s one of the best. Whether you’re trying to figure out the best way to sell your next product or service or looking for ways on how to improve…

34 Ways to improve your survey response rate

EN / ES Surveys… People don’t like to fill them out. People don’t see what’s in it for them. People leave halfway through, not wanting to waste more time... Sigh... Getting people to fill out and complete your survey can be quite a hassle. Some…

How to unbore the common survey in 6 steps

It’s summer time, the weather is fine and we’d rather be screaming our hearts out in a brand new, mega scary roller coaster than sitting in front of our computer screens. The thrill of the fall, the butterflies, the genuine fear of losing one shoe…

6 ways to make your surveys more conversational

Do you want to watch your response rate grow? Start talking! People don’t like taking long & difficult surveys. But they do like sharing their opinions during an interesting conversation. So let's start engaging them and make our surveys more conversational.…

How follow-up customer surveys fall short

What would your impression of a restaurant be if the maître d’hôtel called you two days after you dined to ask how your meal was?
Is your response to an emailed survey about your experience four days earlier going to be as detailed as it would have been if you’d provided your feedback during the interaction?
People get busy, they forget details, and they might not think to look for your survey in their email’s Junk folder.