A lot of companies struggle with generating enough online leads to keep their sales funnel flowing. Five years ago, you could launch an info product (e-book, download, webinar,...) and those would perform quite okay. Nowadays the market is flooded with…

Being a marketer, you probably know very well how important and effective the social media could be for promotion. Furthermore, if you manage to combine social media with your email marketing strategy, you can maximize the results and get even more promotion…

No matter what your business is, focusing on customer retention is a proven way to grow revenue. Although it's important to attract new customers, selling to them can cost five times more than satisfying and keeping current ones. And to give your customer…

With today’s technology, the ability to create, design and distribute surveys has increased exponentially. This growth in technology brings a whole new host of options available to SMEs who are seeking to gain deeper insights from their primary research.…

I’d bet a million dollars (if I had that much money) that ALL businesses want media attention. Why? Because this leads to better brand recognition, more public attention, and of course -- higher sales. Unfortunately though, a lot of business owners…